2026 edition

Sticker design guides

Everything your creative team needs to build artwork that prints correctly, installs cleanly, and looks its best on every vehicle in the fleet — max design areas, file setup, materials, and templates for both Stic formats.

Stic Reach

Modular Placement System. Required: 1 hood sticker, 1 front door sticker, and 1 rear door sticker.

Stic Elite

Cross-door Placement System. Required: 1 hood sticker and 1 cross-door sticker.

Specifications

Placement and max design areas.

Every sticker may use the full design area or any custom die-cut shape inside it.

Stic Reach — Modular Placement System

Stic Reach uses modular sticker artwork across the hood, front door, and rear door.

Required: 1 hood sticker, 1 front door sticker, and 1 rear door sticker.

Front view of a white sedan with the hood sticker's max design area outlined on the hood

01

Hood sticker

Max design area

30" W x 25" H

(762mm x 635mm)

Use the full area or create any custom die-cut shape within it.

Front door of a white vehicle with the sticker's max design area outlined below the mirror

02

Front door sticker

(Driver or passenger side)

Max design area

22" W x 18" H

(559mm x 457mm)

Use the full area or create any custom die-cut shape within it.

Rear door of a white vehicle with the sticker's max design area outlined ahead of the wheel

03

Rear door sticker

(Driver or passenger side)

Max design area

22" W x 18" H

(559mm x 457mm)

Use the full area or create any custom die-cut shape within it.

Stic Elite — Cross-door Placement System

Stic Elite uses a larger cross-door sticker system for premium vehicle visibility.

Required: 1 hood sticker and 1 cross-door sticker.

Front view of a white sedan with the hood sticker's max design area outlined on the hood

01

Hood sticker

Max design area

30" W x 25" H

(762mm x 635mm)

Use the full area or create any custom die-cut shape within it.

Profile of a white SUV with the 48-inch cross-door design area spanning both doors, split 22 inches either side of the 4-inch center seam safety zone

02

Cross-door sticker

(Driver or passenger side)

Max design area

48" W x 18" H

(1219mm x 457mm)

Use the full area or create any custom die-cut shape within it.

Keep critical content clear of the center 4" seam safety zone

Avoid placing logos, faces, small text, and QR codes in this area.

Artwork setup

  • Submit artwork in RGB unless otherwise requested
  • Preferred file types: AI, EPS, or PDF
  • Embed images and outline fonts
  • Vector artwork preferred; raster images should be 300 DPI
  • Include standard 1/8" bleed
  • Final cut shape must stay within the max design area

Guidelines

Artwork setup & production.

Follow these standards to ensure your artwork prints correctly, installs properly, and looks its best on every vehicle. Stic reviews submitted artwork for size, placement, and production compatibility before print.

01

File setup

  • Color mode: RGB
  • Resolution: 300 DPI
  • Preferred file types: AI, EPS, or PDF
  • Fonts: outlined
  • Images: embedded or packaged
  • Bleed: 1/8" (0.125") on all sides
  • Cutline: final sticker shape must remain within the max design area

SVG files are accepted for logo assets only.

02

RGB workflow

Stic uses an expanded-color digital print workflow. Please submit artwork in RGB unless otherwise requested.

Color wheel labeled sRGB IEC61966-2.1, the working space for submitted artwork

03

Materials & print specs

Standard material 3M™ Controltac™ Print Film 40C-10R White gloss film
Finish Gloss laminated
Print Digital Color
Ink Eco-solvent
Sides Single-sided
Print coverage Full bleed
Cut Contour cut

04

Brand colors & print proofs

If your brand has required Pantone, PMS, or spot color targets, include them with your artwork files. Printed proofs or approved color references may also be supplied. Our production team will use them as color references during proofing and print setup.

Final output may vary slightly.

05

Bleed & cutlines

  • Include 1/8" (0.125") bleed on all sides.
  • Keep all important text, logos, QR codes, and graphics away from cutline.
  • Final sticker shape must remain within the max design area for each format.
Diagram of a sticker showing the 1/8 inch bleed outside the cut line and the safe area inside it, with the final shape staying within the max design area

06

Production review

Stic reviews submitted artwork for size, placement, and production compatibility before print.

Client creative teams are responsible for final artwork content, spelling, legal copy, logo usage, and brand approvals.

07

Third-party production

If your team or vendor is producing stickers directly, use the specifications in this guide for dimensions, file setup, material specifications, bleed, & laminate requirements.

Non-standard materials, finishes, sizing, or installation methods require Stic approval before production.

References

Approved flat artwork references.

Use these flat art examples as directional references for sticker layout and file setup.

Stic Reach

Example #1

Example #1 hood sticker flat artwork for Stic Reach
Hood sticker
Example #1 front-door sticker flat artwork for Stic Reach
Front-door sticker
Example #1 rear-door sticker flat artwork for Stic Reach
Rear-door sticker

Example #2

Example #2 hood sticker flat artwork for Stic Reach
Hood sticker
Example #2 front-door sticker flat artwork for Stic Reach
Front-door sticker
Example #2 rear-door sticker flat artwork for Stic Reach
Rear-door sticker

Common issues to avoid

Do not extend past max design area.

Diagram illustrating what to avoid: do not extend past max design area

Avoid custom shapes that exceed the max design area.

Diagram illustrating what to avoid: avoid custom shapes that exceed the max design area

Keep important content away from the cut edges.

Diagram illustrating what to avoid: keep important content away from the cut edges

Avoid small text or unreadable details.

Diagram illustrating what to avoid: avoid small text or unreadable details

Stic Elite

Example #1

Example #1 hood sticker flat artwork for Stic Elite
Hood sticker
Example #1 cross-door sticker flat artwork for Stic Elite
Cross-door sticker

Example #2

Example #2 hood sticker flat artwork for Stic Elite
Hood sticker
Example #2 cross-door sticker flat artwork for Stic Elite
Cross-door sticker

Common issues to avoid

Do not extend past max design area.

Diagram illustrating what to avoid: do not extend past max design area

Avoid custom shapes that exceed the max design area.

Diagram illustrating what to avoid: avoid custom shapes that exceed the max design area

Keep important content away from the cut edges.

Diagram illustrating what to avoid: keep important content away from the cut edges

Keep critical content out of the 4" center seam area on Elite cross-door stickers.

Diagram illustrating what to avoid: keep critical content out of the 4" center seam area on elite cross-door stickers

Resources

Templates & support.

Download the guides

The full 2026 edition of each design guide — specifications, artwork setup and production, flat art examples, and templates — laid out for print and for sharing with an outside creative team or vendor.

  • Stic Reach Hood, front door, rear door
  • Stic Elite Hood, cross-door

Template kit

One print-ready PDF per placement, each built at its max design area plus 1/8" bleed with the trim box set, and separate layers for the guides, the optional starter shapes, and your artwork.

Stic Reach

  • Hood template 30" W x 25" H
  • Front door template 22" W x 18" H
  • Rear door template 22" W x 18" H

Stic Elite

  • Hood template 30" W x 25" H
  • Crossdoor template 48" W x 18" H

Submit artwork

Submit final artwork using the campaign upload link provided by your Stic account team. Questions or need support? Contact your account team or email creative@drivestic.com.

Recommended file naming

Brand_Campaign_Placement_v01.ai

  • Brand_Reach_Hood_v01.pdf
  • Brand_Reach_FrontDoor_v01.pdf
  • Brand_Reach_RearDoor_v01.pdf
  • Brand_Elite_CrossDoor_v01.pdf

Can we create a custom die-cut shape?

Yes. Final sticker shapes must stay within the max design area.

Should files be RGB or CMYK?

RGB, unless otherwise requested.

Can we provide Pantone colors or printed proofs?

Yes. Include Pantone, PMS, proofs, or approved color references when color matching is important.

Can we produce stickers through our own vendor?

Yes. Follow the specs in this guide. Non-standard materials, finishes, sizing, or installation methods require Stic approval.